Monday, November 3, 2014

Combi Global Baby | Chopsticks Video Contest


Over the years, Combi Corporation has expanded globally, which would not be possible without the support of our consumers. With a mission to help parents along the path of nurturing and caring for their children, Combi products are internationally-recognized for their fine quality and functional design. To celebrate this global achievement, we welcome our consumers to be part of the Global Baby campaign, an exciting collaboration between Combi parents and children all over the world.

The first installment of the campaign is a consumer video project highlighting real-life children (not models) using their Combi feeding products. Each Combi division has been assigned a specific product and has been asked to collect videos of Combi children using this product. Combi USA will be featuring the Chopsticks Training Set. Once all of the video clips are submitted to Combi Corporation, they will be compiled to create one global marketing video for the Baby Label feeding products. How exciting!

So, how do you get involved? We've decided to host a fun contest with some awesome prizes so we can be sure we're getting the best videos out there! Here are the details:

Submit videos of your child(ren) using the Combi USA Chopsticks Traning Set via Facebook message or email to marketing@combiusa.com. Please do not post video submissions to the Combi USA Facebook page- they need to be sent in an inbox message for approval. Once the video is received, it will be screened by Combi USA for inappropriate content, the uploaded to Combi USA's Facebook page so our fans can view the submissions. The videos do not have to be scripted or planned out. We are looking for footage of real kids using the Chopsticks in a real-life setting.

Video Requirements:
  • Must showcase the Combi USA Chopsticks Training Set
    • Videos not focused on this product will be disqualified
  • Must be self-made
  • Must demonstrate correct usage of the Chopsticks Training Set
  • May not display or convey negative emotion
  • Must be an HD recording
    • No professional equipment required- smart phones work well
  • Must have a horizontal/landscape orientation
  • Must be 10-30 seconds in length

Video submissions will be accepted November 3-16, 2014. Combi USA will review all of the videos and choose three winners on November 17, 2014. Winners will be announced on Facebook and will also be contacted by Facebook private message or email- whichever channel they used to submit the video. Winners will be required to fill out a consent form, giving Combi Corporation the right to use the video clip in our Global Baby marketing materials. Failure to fill out and return this form will result in the winner(s) being disqualified. 

And now for the prizes! There will be three winners: one first place winner and two runners up. All three winning videos will be submitted to Combi Corporation to be considered for inclusion in the Global Baby feeding video. 
  • First place winner will receive:
    • Catalyst Stroller in Graphite
    • Step 1 Baby Mug
    • Step 2 Training Mug
    • 4-Month Teether
    • 8-Month Teether
  • Two runners up will receive:
    • Step 1 Baby Mug
    • Step 2 Training Mug
    • 4-Month Teether
    • 8-Month Teether
We can't wait to receive your video submissions! Feel free to email marketing@combiusa.com or post on our Facebook page with any questions or concerns. 


1 comment:

  1. Would love to have the Go and Grow -- excellent concept!!

    ReplyDelete

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